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FSN E-Commerce Ventures | Nykaa Wiki.

Nykaa

Type-  Public.

Industry- E-commerce.

Category- Service.

Founded- 2012, 9 Year old.


Founder- Falguni Nayar.

Headquarters- Mumbai, Maharashtra.

Area served- India.

Key people- Falguni Nayar, Adwaita Nayar, Anchit Nayar.


Products- Nykaa beauty, wellness and Fashion products.

Revenue- 24,526 Cr ( March 2021).

Number of employees- 2100 plus


Website- https://www.nykaa.com/


FSN E-Commerce Ventures ( Nykaa ) is an Indian e-commerce company, founded in 2012 by Falguni Nayak, and headquartered in Mumbai, Maharashtra. It sells beauty, wellness, and fashion products through its website, mobile app, and 76 stores across the country. Nykaa became a unicorn startup in 2020 at a valuation of us $ 1.1 billion. The company operates under the two major vertices business, one is Nykaa beauty & personal care and the second one is Nykaa fashion for apparel & accessories.

Table of Contents

  • History
  • Products And Services 
  • Funding Raised
  • Partnership and Acquisition
  • IPO Details
  • Updates

History

Nykaa Founder

Nykaa FSN E-Commerce Ventures was incorporated in 2012 by Falguni Nayar, a former managing director at Kotak Mahindra bank. She was launched as an e-commerce platform for beauty, wellness, and fashion products. The company name came from the Sanskrit word Nayaka, which means ‘one in the spotlight’.
In 2015, Nykaa expanded its business from online to an omnichannel model and started selling fashion apparel.

The company launched Nykaa man in 2018, It is India’s first multi-brand e-commerce store for men’s grooming. After that Nykaa launched their Nykaa design studio, which was renamed Nykaa fashion. In 2020, Nykaa introduced Nykaa Pro, it is a premium membership program that gives users special access to professional beauty products and offers via Nykaa App. The company launched its first fashion store in Delhi, to make the fashion business omnichannel.

In Nov 2021, Nykaa founder Falguni Nayar became India’s self-made women billionaire, after the blockbuster listing of Nykaa. she owns half of Nykaa shares, which are worth about $ 6.5 billion shares of the company surged as much as 89% when they started trading on the stock exchange.

Products And Services 

FSN E-Commerce Venture products

Nykaa offers beauty wellness and fashion products through its e-commerce website, apps, and offline store. It follows an inventory-based model with a workhouse in Mumbai, New Delhi, Pune, Haryana, Kolkata, and Bangalore. It has three offline stores called Nykaa Luxe, Nykaa on-trend, and Nykaa beauty Kiosks. The Nykaa luxe format features international luxury beauty brands such as MAC, Dior, Givenchy, and Hunda beauty.

FSN E-Commerce Ventures sells international brands like E.F.L, Charlotte Tilbury, Becca, Sigma, Tonymoly, Murad, Limecrime, and Dermalogica. Nykaa apparel and accessories consist of 2400 plus brands and over 1.8 million SKUs with fashion products. It also owned six fashion brands such as Nykd by Nykaa, 20Dresses, RSVP, Mondano, Likh, Pipa Bella. It has in-house beauty brands luke Nykaa natural, Nykaa cosmetics, Kay beauty.

Funding Raised

2018- Nykaa has raised Rs 1.1 billion through a secondary market round, led by lighthouse funds.
2019- The company has raised Rs 1 billion series E round, led by the TGP growth, and also raised $ 30 million US dollar from Steadview capital firm.
2020- In march 2020, it raised Rs 100 cr from Steadview capital and became the unicorn startup at a valued Rs 85 billion.
In Oct 2020, Bollywood actresses Alia Bhatt and Katrina Kaif invested an undisclosed amount in Nykaa through a secondary market funding round.

Partnership and Acquisition

FSN E-Commerce Venture partnership

In May 2019, Nykaa acquired the 20dresses.com private women’s styling platform. After that Nykaa launched its first celebrity partnership brand, Kay beauty with actress Katrina Kaif.

In 2021, FSN E-Commerce Ventures acquired the Indian fashion jewellery brand, Pipe Bella and offer services on its own website.
Nykaa has also acquired the Dot & Key wellness at a cost of Rs 50 cr on October 22, 2021. The company owned the 51 % stake in Dot & Key Wellness Private Ltd (Dot & Key) through the subscription and purchase of equity shares.

IPO Details

FSN E-Commerce Ventures plans to raise Rs 5200 cr from the public offering, its IPO comprises a fresh issue of equity shares worth Rs 630 cr and an offer for sale of Rs 4.19 cr share by promotors and existing shareholders. Nykaa IPO will open on 28 October 2021 and a three-day initial public offering closed on 1 Nov 2021. The company has fixed the price band at Rs 1,085-1,125 per equity share and the allotment of the shares is finalized on Nov 8, refunds will be given on 9 November. Equity shares will be credited to the Demat accounts of eligible investors on Nov 10, and trading will start from Nov 11, 2021.

Highlights
  • India’s leading specialty beauty & personal care company.
  • 1350 brands offering their products on Nykaa.
  • Company’s advanced technology platform.
  • Capital efficient business with strong revenue growth and profitability.
  • Founder led the company with experienced management team members.

Updates

  • Nykaa shares traded at Rs 1,775-1,805 in the grey market, a premium of Rs 650-680 or 58-60 percent over the upper price band of Rs 1,125 per share, IPO Watch and IPO Central data showed.
  • Nykaa IPO: Retail portion fully subscribed within an hour of opening, NSE data showed that by noon retail individual investors had applied for 55,47,960 shares as against the quota of 47,53,187 shares. This translated to an oversubscription of 1.17 times.

  • The IPO was subscribed 81.7 times at the end of day three, after subscribing 1.5 times and 4.8 times at the end of the first day and second day, respectively. The issue was the fourteenth-most subscribed offer of the year.
  • Nykaa is trading at Rs 1,825-1,855 a share in the grey market, a premium of Rs 700-730, or 62-65 percent, over the IPO price of Rs 1,125, the IPO Watch and IPO Central show.

  • FSN E-Commerce Ventures, the operator of Nykaa and Nykaa Fashion chain, made a bumper debut as the stock listed with a massive 79 percent premium on November 10.
  • FSN E-Commerce Ventures, the entity that operates the Indian beauty startup Nykaa, saw its profit fall 96% as marketing costs surged in the quarter before its initial public offering.

Register Office
 

Address- #A2, 4th Floor, Cnergy IT Park, Old Standard Mill Compound, Appasaheb Marathe Marg, Prabhadevi

 
 City- Mumbai

 
 State- Maharashtra

 
 Pin Code-400025

 
Email- careers@nykaa.com


 Tel.No- 1800-267-4444

Web Site- https://www.nykaa.com/

Management
 
 Falguni Nayar

Founder

 
  Adwaita Nayar

CEO

 
  Anchit Nayar

CEO

 
  Nikhil Parik

CEO Nykaa Man
 
 Arvind Agarwal

CFO

Industry Info
 
 

Type- Public
 

Founded-
2012
 

 Area Served- India
 
 
Parent- NA
  


Details
 
 

BSE: 543384


 
  NSE: NYKAA

 
 Series- NA

 
 ISIN: INE388Y01029

  

Nykaa FAQ

What is Nykaa?

Nykaa is an Indian e-commerce company, founded in2012 by Falguni Nayak, and headquartered in Mumbai, Maharashtra.

Which Types of products are sell by Nykaa?

Nykaa offers beauty wellness and fashion products through its e-commerce website, apps and offline store.

What is GMP of Nykaa IPO?

Nykaa shares traded at Rs 1,775-1,805 in the Grey market, and a premium (GMP) of Rs 650-680 or 58-60 per cent over the upper price band of Rs 1,125 per share.

What are the key points of Nykaa ?

1. India's leading specialty beauty & personal care company. 2. 1350 brands offering their products on Nykaa. 3. Company's advanced technology platform. 4. Capital efficient business with strong revenue growth and profitability. 5. Founder led the company with experienced management team members.

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